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Categories Browse Directory   Business Solutions     Sales and Marketing       Marketing Management Filter results by: All document types Analyst Reports Articles Case Studies Demos E-Learning Tutorials Podcasts Videos Vendor White Papers Webinars Sort results by: Relevance | Date | Company | Price  Research 1 - 25 of 104 | Next Page Investing in Innovation Gartner On-Demand Webcast by SAP America Inc     (WEBINAR) December 01, 2008 - (Free Research) In today's marketplace creating sustainable growth requires you to constantly innovate. Innovations - in both product features and service delivery - are increasingly important as a means to differentiate yourself from the competition..   VIEW ABSTRACT | GO TO WEBINAR How Time Warner Cable Increased Sales Using Location Intelligence by MapInfo Corporation     (CASE STUDY) July 2008 - (Free Research) Pitney Bowes MapInfo® location intelligence solutions enable Time Warner Cable to more quickly and accurately identify new customers and increase sales.   VIEW ABSTRACT | GO TO CASE STUDY The Total Economic Impact of BT Diamond IP Suite of Internet Protocol Address Management (IPAM) Solutions by BT INS     (CASE STUDY) December 2008 - (Free Research) This study illustrates the financial impact of implementing the BT Diamond IP suite of IPAM solutions, particularly IPControl Software and IPControl Sapphire appliances, on a large enterprise in the financial services industry.   VIEW ABSTRACT | GO TO CASE STUDY Leveraging Hosted Applications Solutions to Enhance Customer Value by Alcatel-Lucent     (VENDOR WHITE PAPER) August 2008 - (Free Research) This paper defines the capabilities of hosted application solution providers, explores the value proposition for service providers and describes the characteristics that service providers should look for applications and hosted application solution.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Successful Social Networking and User Generated Content Applications: What You Need to Know by Akamai Technologies     (VENDOR WHITE PAPER) March 2008 - (Free Research) This white paper provides an overview of the dramatic shift in communication brought about by social networking and discusses how some companies are already capitalizing on this revolution.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Gartner Business Trends 2008: Network Access Control by Sophos Inc.     (VENDOR WHITE PAPER) July 2008 - (Free Research) Sophos offers two distinct Network Access Control solutions which include comprehensive endpoint assessment, remediation and enforcement options, giving organizations control of managed, guest and unauthorized computers.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Delivering Reports, Plans and Metrics for Better Marketing by Cognos, an IBM Company     (VENDOR WHITE PAPER) August 2008 - (Free Research) Learn how IT can help deliver critical business information for Marketing resulting in less guesswork, greater customer value, and greater return on investment.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Change That Stands the Test of Time: Best Practices by Storage Magazine     (ANALYST REPORT) September 2008 - (Free Research) Charting a new IT course means boldly going forward--with a plan.   VIEW ABSTRACT | GO TO ANALYST REPORT Lights, Camera, Storage! by Storage Magazine     (VENDOR WHITE PAPER) September 2008 - (Free Research) Higher TV and movie resolution standards are radically pushing up storage requirements for producing and saving digital media.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER CryptoLogic Inc. by Infor     (CASE STUDY) December 2008 - (Free Research) CryptoLogic chose to implement Infor™ CRM Epiphany® Outbound Marketing to enhance its marketing product suite.   VIEW ABSTRACT | GO TO CASE STUDY The One-to-One Future: Are We There Yet? by Infor     (VENDOR WHITE PAPER) December 2008 - (Free Research) The need for one-to-one marketing has never been more urgent. This white paper shows how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Infor Outbound Marketing - Best Practices for Working with Very Large Campaigns by Infor     (VENDOR WHITE PAPER) December 2008 - (Free Research) This white paper outlined several best practices that will dramatically improve the performance and usability of the system when working with very large campaigns.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Increasing Profitability through Intelligent Interactions: Innovative Marketing Strategies in the Communications Industry by Infor     (VENDOR WHITE PAPER) December 2008 - (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Unified Communications Implementation: The 7 Areas of your Business That Must be Primed by Avaya Inc.     (VENDOR WHITE PAPER) September 2008 - (Free Research) In this E-Guide, you will find a list of important questions that should be asked of you and your organization when you are considering a unified communications implementation.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Lean Across the Enterprise: Using Lean Manufacturing Techniques to Leverage ERP Investments by Exact Software     (VENDOR WHITE PAPER) October 2008 - (Free Research) Learn how the trifecta of MAX, e-Synergy and Lean techniques provides the best of web, client-server and leading edge implementation philosophies. By focusing on solutions that go beyond traditional ERP, Exact Software rejects conventional wisdom.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER The Payoffs of a Single View by Infor     (VENDOR WHITE PAPER) December 2008 - (Free Research) This paper details the single view strategies of several global companies that have successfully applied the vision to achieve their view and the technology to enable it.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Sol Melia by Infor     (CASE STUDY) December 2008 - (Free Research) Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.   VIEW ABSTRACT | GO TO CASE STUDY Continuous Customer Dialogues: Strategies for Growth and Loyalty in Multi-Channel Customer-Oriented Organizations by Infor     (VENDOR WHITE PAPER) December 2008 - (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Voice-Enabling Salesforce.com with SalesByFone by Angel.com     (WEBINAR) October 2008 - (Free Research) SalesByFone by Angel.com makes it possible to access, update, and manage accounts, contacts and leads directly in salesforce.com through voice commands over the phone.   VIEW ABSTRACT | GO TO WEBINAR Gartner Research: Zip from 0 to 90 in Four Easy Steps with a Marketing Maturity Model by Aprimo, Inc.     (VENDOR WHITE PAPER) November 2008 - (Free Research) The MOMM presents a more realistic view of the journey and benefits, by using the MOMM marketing executive can evaluate where they are and develop a specific roadmap for investments in people, process and technology.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Streamlining Marketing Management and Processes, a Merrill Lynch Success Story by Aprimo, Inc.     (CASE STUDY) June 2008 - (Free Research) This 2002 case study details Merrill Lynch's GPC Marketing team that successfully implemented Aprimo's Planning & Financial Management solution to better manage their $100 million-plus marketing spend.   VIEW ABSTRACT | GO TO CASE STUDY Gartner's Magic Quadrant for Marketing Resource Management by Aprimo, Inc.     (VENDOR WHITE PAPER) June 2008 - (Free Research) MRM is a set of processes and capabilities designed to enhance a company's ability to orchestrate and optimize internal and external marketing resources.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Marketing Finance System (MFS): Automate Core Marketing Operations Processes by Aprimo, Inc.     (ANALYST REPORT) June 2008 - (Free Research) This paper will describe core processes which are critical to fully leverage an MFS application.   VIEW ABSTRACT | GO TO ANALYST REPORT How to Improve Marketing Execution and Efficiency by Aprimo, Inc.     (VENDOR WHITE PAPER) June 2008 - (Free Research) Aprimo, the recognized leader in Marketing Resource Management, now provides you with technology and expertise to help you improve the productivity of your entire marketing function.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Enterprise Marketing Management (EMM): Effectively Strategize and Execute Marketing Activities by Aprimo, Inc.     (VENDOR WHITE PAPER) June 2008 - (Free Research) An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER 1 - 25 of 104 | Next Page

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